Interactive Creative Direction

My Role:  Graphic, Web, Interface Design, Social Media Engagement, SEO/SEM, Stats Tracking & Reporting, Training Management & Marketing Teams on Web 2.0 & Social Media for Business, Manager for 6 Web Designers, 2 Coders, and Social Media Writer

As the Interactive Creative Director I oversaw the design, internet marketing, interaction, code, and promotion of all creative efforts.  I am a 'big idea' person, and enjoy leading right brain creatives, left brain coders, and marketing teams toward a common goal.  

I was tasked with developing an internet strategy for the PPG Paints & Olympic Paint & Stain National Brands.  

I designed and presented key concepts in approach, recommended technologies, along with a background and general education on Web 2.0, Social Media, and how these internet technologies change business. 

My presentation was so successful that I was asked to present it to the global management team. My strategy was implemented and used as a model for adapting to internet technologies.  I also trained marketing teams on how to use twitter for social engagement.