My Role: Interactive Creative Director, UXID, Brand Identity, Content Writing, Promotion, SEO/SEM
Olympic Paint specializes in selling paint nationally at Lowe's. They needed a mobile app for consumer color selection.
I was the the Interactive Creative Director for the project. I was responsible for the design, user interface, interaction, and overall app build. I directed a team of coders to implement the app across mobile devices and sync it with a desktop app. I also worked with the marketing team lead to come up with an app name and brand and ensure all the user interaction goals were met.
Users could log in, save their color selections, and print out their choices with a barcode, that they could take to a Lowe's sales rep for POS sale. The app data was syncronized across mobile devices and desktop to save favorites of users via login. The app was very successful, and I received a bonus in recognition for my extraordinary work.